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New Salesforce Consultant Marketing-Cloud-Account-Engagement-Consultant Exam Practice Questions

Total 261 Questions

Last Updated On: 27-Jan-2025

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Question # 1

LenoxSoft would like to send outnon-marketing emails to certain prospects who have opted-out. From their previous experience working with Marketing Cloud Account Engagement at another company, they know that it is a simple process to 'Enable Operational Email Sending1 for their account. They have a tight deadline, and they need you to grant them access over the phone. Which of the following would be the appropriate course of action to take?
A. Notify LenoxSoft that sending non-marketing emails to opted-out prospects is in violation of USCAN-SPAM laws.
B. After being given their consent, go into their Marketing Cloud Account Engagement account settings and enable operational emails sending.
C. Inform LenoxSoft that they need to contact the Client Advocate Team and to mention in their request to enable operational email sending that it is for non-marketing purposes.
D. Inform LenoxSoft that you would require written confirmation that they intend to use this feature for non marketing purposes prior to enabling the setting for them.

C. Inform LenoxSoft that they need to contact the Client Advocate Team and to mention in their request to enable operational email sending that it is for non-marketing purposes.

Question # 2

Which are Actions Available with Salesforce Connector (Choose three)
A. Add to Salesforce campaign
B. Assign prospect to queue
C. Assign prospect via Salesforce active assignment rule
D. Create a Salesforce event
E. Delete a Salesforce task

A. Add to Salesforce campaign
B. Assign prospect to queue
C. Assign prospect via Salesforce active assignment rule

Question # 3

You have several white papers on your website, but you want to start gateing those and gather more and more details about prospects as they download the white papers. What is the best way to achieve this?
A. Create a form and enable progressive profiling
B. Create a form handler and enable progressive profiling
C. Create a form handler for each white paper
D. Create a form per white paper and enable progressive profiling

D. Create a form per white paper and enable progressive profiling

Question # 4

How many variations of Dynamic Content it is possible to create
A. A-Z (25)
B. A-C (3)
C. 10
D. A/B (2)

A. A-Z (25)

Question # 5

Prior to starting implementation, LenoxSoft wishes to consolidate all their data within Salesforce. They currently use three different systems, including Salesforce,to manage their customer data. All data does NOT currently reside in one system, and Lenoxsoft wants Salesforce to be the primary system for customer records. What is the first step Lenoxsoft should take to allow Salesforce to become the primary recordholder?
A. Add custom prospect fields to Marketing Cloud Account Engagement and map to Salesforce
B. Import and merge existing records from all systems to Marketing Cloud Account Engagement
C. Import and merge existing records from all systems to Salesforce
D. Add custom account fields to Marketing Cloud Account Engagement and map to Salesforce

C. Import and merge existing records from all systems to Salesforce

Question # 6

Select available Webinar Scoring Rules
A. Webinar Attended
B. Webinar Invited
C. Webinar Refusal
D. Webinar Registered

A. Webinar Attended
B. Webinar Invited
D. Webinar Registered

Question # 7

Lenoxsoft currently uses a Salesforce workflow to continually look for old and new leads that meet certain criteria under Job title and Industry, and adds them to a Salesforce campaign. The Marketing Cloud Account Engagement connector is verified and their existing Salesforce records have been reviewed, but they have yet to sync this data to Marketing Cloud Account Engagement. Lenox wishes to replicate this process within Marketing Cloud Account Engagement with the following requirements: - Prospects with a job title of "CEO" and Industry of "Software" are added to the Salesforce campaign. Based on those requirements, which steps should Lenoxsoft prioritize to replicate their process?
A. Create a dynamic list to sync prospects from Salesforce. Build an Automation rule with criteria :: Job Title:: CEO :: Industry:: Software, action :: add to the Salesforce campaign.
B. Import a .csv file of prospects. Build an Automation rule with criteria :: Job Title :: CEO :: Industry :: Software, action :: add to Salesforce Campaign
C. Create a dynamic list to sync prospects from Salesforce. Build a segmentation rule with the criteria :: Job Title :: CEO :: Industry :: Software, action :: add to the Salesforce campaign.
D. Import a .csv file of prospects. Build an Segmentation rule with criteria :: Job Title:: CEO :: Industry :: Software, action :: add to Salesforce Campaign

A. Create a dynamic list to sync prospects from Salesforce. Build an Automation rule with criteria :: Job Title:: CEO :: Industry:: Software, action :: add to the Salesforce campaign.
B. Import a .csv file of prospects. Build an Automation rule with criteria :: Job Title :: CEO :: Industry :: Software, action :: add to Salesforce Campaign

Salesforce Marketing-Cloud-Account-Engagement-Consultant Exam Dumps

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