Question # 1
| A startup company that develops machine learning tools that track the performance of
carbon dioxide and wants enforce perception validity of its data. The company starts by developing a
need statement and a challenge statement.
What is the communality between the two statements? | | A. Both are solution free statementsBoth are tactics intended to solve problem | | B. Both explain the scope of possible solution. |
A. Both are solution free statementsBoth are tactics intended to solve problem
Explanation:
The commonality between a need statement and a challenge statement is that both are solution free statements, that is, they do not prescribe or imply any specific solution, but rather define the problem or opportunity space. Both are not tactics intended to solve the problem or explain the scope of possible solutions, as they are more focused on framing the problem.
Question # 2
| A design team presents their vision for a new product, and their executive team has some
fundamental questions about how the product strategy will drive business outcomes.
What should the strategy designer do to address these concerns? | | A. Collect feedback and use it to define constraints for a new co-creation activity with
stakeholders. | | B. Share stories from research that show the design team understands the customers'
needs. | | C. Provide a breakdown of the strategy, linking features with consumer benefits and
outcomes. |
C. Provide a breakdown of the strategy, linking features with consumer benefits and
outcomes.
Explanation: The design team should provide a breakdown of the strategy, linking features
with consumer benefits and outcomes, to address the concerns of the executive team. This
helps communicate the value proposition and rationale of the product vision, and how it
aligns with the business goals and objectives.
Question # 3
| A tech company that specializes in mobile app development is looking to innovate and launch a new app that helps users manage their mental health. The company’s target
audience is young adults aged 18-35.
What externa! factor might impact the strategy for this development? | | A. HIPAA regulations | | B. Customer adoption | | C. Push notifications |
A. HIPAA regulations
Explanation: For a mobile app managing mental health, HIPAA (Health Insurance
Portability and Accountability Act) regulations are a crucial external factor. These
regulations govern the privacy and security of health information, which is especially
pertinent for apps handling sensitive mental health data. Ensuring compliance is essential
to protect user information and avoid legal issues.
Question # 4
| Cloud Kicks' users demonstrated behaviors and shared quotes on their excitement to use a new offering, as well as how it would influence their purchasing habits., during feedback sessions.
What do these qualitative findings Indicate about the new offering"? | | A. Feasibility | | B. Viability | | C. Desirability |
C. Desirability
Explanation:
These qualitative findings indicate desirability of the new offering. Desirability refers to how much customers want or need a product or service, and how it meets their expectations and emotions. It can be measured by observing customers’ behaviors and reactions, such as excitement, interest, engagement, satisfaction, or recommendation. References: https://trailhead.salesforce.com/en/content/learn/modules/salesforce-strategy-designer-certification-prep/measure-the-success-of-the-initiative
Question # 5
A design team is following the design thinking process to create a vision for their new loyalty program. While design thinking is an iterative process, there are phases that follow a general order. Which phase encompasses creating Jobs To Be Done?
| A. Prototype
| B. Define
| C. Deploy
|
B. Define
Explanation:>br>
Creating Jobs To Be Done is part of the define phase of the design thinking process. This phase involves synthesizing the insights from the empathize phase and framing the problem statement in a human-centered way. Jobs To Be Done are statements that describe what customers are trying to achieve or accomplish through a product or service.
References:
https://trailhead.salesforce.com/en/content/learn/modules/salesforce-strategy-designer-certification-prep/create-jobs-to-be-done
Question # 6
The strategy designers at Cloud Kicks are leading a large number of projects initiated by various stakeholders. They implement an Impact & Effort matrix to help them prioritize their work. What is the purpose of an Impact & Effort matrix?
| A. To compare products based on predefined criteria to enable stakeholder discussion
| B. To prioritize projects based on key goals outlined in project framing
| C. To classify projects according to their level of urgency.
|
B. To prioritize projects based on key goals outlined in project framing
Explanation:
The purpose of an Impact & Effort matrix is to prioritize projects based on key goals outlined in project framing. An Impact & Effort matrix is a tool to evaluate and compare projects based on two criteria: the impact they have on achieving the desired outcomes, and the effort they require to implement. Projects that have high impact and low effort are usually prioritized, while projects that have low impact and high effort are usually deprioritized. An Impact & Effort matrix does not compare products based on predefined criteria or classify projects according to their level of urgency.
Question # 7
| A strategy designer is working on a project with budget constraints. Many of the variables
and decisions are unclear in the early stages of design What should be their approach in terms of
bringing skills and talent? | | A. Define additional leads for each functional area. | | B. Staff heavily from the development phase until the go to market phase. | | C. Bring in team members with strong problem solving skills. |
C. Bring in team members with strong problem solving skills.
Explanation:
The best approach in terms of bringing skills and talent for a project with budget constraints and unclear variables and decisions is to bring in team members with strong problem solving skills, as this helps tackle ambiguity and uncertainty, and generate creative and effective solutions. Defining additional leads for each functional area or staffing heavily from the development phase may not be feasible or optimal for the project.
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